Holiday travel: 29% will cut trip short...

There are some news for people who work in hospitality. According to the survey, 29% holiday travellers will cut their trips short or shack up with their friends and family. Is it totally a negative sign for the travel market?
We haven't recovered from the financial crisis yet. However, during the crisis, the number of travellers have not decreaed too much. Tourism is still an attractive sector. 29% of the holiday travellers (based on the survey on 1001 internet users) only change their travel plans. Or another statistic figures is that 55% of them will not use expensive services.
In fact, the travellers are very intelligent. They can travel before or after the peak time of holidays. They can shorthen their stays. They can fly with economy airlines and avoid check-in luggages. Shortly, they try every way to travel within their budgets. It means that the hotels, the airline companies, the travel agencies still can earn profit because the numbers of travellers are not decreased. In fact, it is estimated to go up 30% more than last year. Thus, these statistic numbers show us that travelllers will change their voyage attitudes during this year. People who work in hospitality have to notice this and find the appropriate ways to cope with the change.
For example: tour operators can offer the best price (reduce price or offer extra services with same price) for expensive activities for family/friend groups. This year they tend to travel with family, relatives or friends so there must be groups who will join the services together. We can get less profit per person than normally, but we have more customers. We don't make loss.


Holiday travel: 29% will cut trip short...